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BizReport : July 27, 2017 Archive

July 27, 2017 Archive

Ecommerce | July 27, 2017

Consumers prefer free to fast delivery

A new report reveals a huge gap between what retailers and consumers perceive as the most persuasive shipping offerings. >>

Social Marketing | July 27, 2017

Survey: More social video in the works

Look for more brands, marketers, and agencies to push social video content. That's a key takeaway from new Wochit data; their recent survey found that, with Facebook putting a bigger emphasis on social video, so have publishers. >>

Email Marketing | July 27, 2017

Why email marketers need machine learning

A lot has been said about the potential for machine learning - AI - for display, social, even native ad campaigns. But, according to one expert, the potential benefits for email marketers may be bigger. >>

Ecommerce | July 27, 2017

Top tips for merchants to cut waste

Cutting wasteful spending is high on many merchants priority list, but knowing where to start continues to be an issue. Do they make cuts in physical stores? What about digital? We asked a digital expert how merchants can make cuts while remaining effective. >>