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BizReport : June 19, 2017 Archive

June 19, 2017 Archive

Ecommerce | June 19, 2017

Google launches free website tool for small businesses

Many small business worldwide still do not have a website due to cost, time or complexity. However, Google has now made it very easy for small businesses to claim their online presence. >>

Advertising | June 19, 2017

More than decade later, people still don't like ads

A new survey by Nielsen Norman Group has found that little has changed in the past decade with regard to people's views on digital ad formats. People still don't like them. >>

Internet | June 19, 2017

Cifas: Company directors particularly vulnerable to identity fraud

A study from UK fraud prevention service, Cifas, based on more than three year's of data, reveals that company directors are twice as likely as others to be victims of identity fraud. >>

Ecommerce | June 19, 2017

Experts weigh in on Amazon/Whole Foods deal

Last week Amazon announced its intention to by Whole Foods, and while what an Amazon/Whole Foods world will look like remains a mystery, some experts are weighing in on what the move might mean - for retail, for grocers, and other brands. >>



Advertising | June 19, 2017

Study: UGC key to engagement

While state of the art cameras, overlays, and other tools are important for a strong video campaign, brands shouldn't count out the power of user generated content (UGC). That, according to new TurnTo Networks data which found UGC is influencing nearly all consumers' purchases. >>

Advertising | June 19, 2017

What other brands can learn from insurance industry

Millennials can be a tough nut to crack for advertisers because they're 'always on'. Some of the most innovative - and engaging - campaigns geared toward Millennials are coming from insurance brands. We chatted with an expert to find out how those outside the insurance industry can reach Millennials. >>