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BizReport : May 2, 2017 Archive

May 2, 2017 Archive

Ecommerce | May 02, 2017

Ecommerce Roundup: Mobile increasingly important for shoppers

In today's ecommerce roundup, two new reports that underline the keys for shopper engagement: mobile and convenience. >>

Ecommerce | May 02, 2017

Study: Poor customer service pushes shoppers to switch brands

New data out from inContact underlines what many businesses already believe: poor customer influences shoppers to switch brands. Researchers found that 8 in 10 shoppers 'are willing to switch' brands because of poor customer service interactions. >>

Advertising | May 02, 2017

Pre-roll dominant video ad format across Europe

Eight out of ten advertisers have increased their use of pre-roll ads on mobile during the last twelve months, according to IAB Europe's inaugural Video Ad Formats survey. >>

Ecommerce | May 02, 2017

Experts weigh in on Amazon Cash implications

Recently, Amazon announced a new program that would allow consumers to add cash to their Amazon accounts while at their favorite brick-and-mortar stores, similar to PayPal's My Cash program. What implications does this hold for online and offline merchants? >>



Ecommerce | May 02, 2017

Don't forget sleepy mobile shoppers, warns research

Warning: Many of your mobile shoppers may well be drowsy, so make sure your checkout process takes this into consideration. At least, that's the take out I got from PCA Predict's recent research into UK mobile use. >>

Internet | May 02, 2017

Business investment in cybersecurity not keeping pace with threats

Businesses are investing in cybersecurity but, according to a new report by Juniper Research, they are not keeping pace with such threats. >>