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BizReport : April 5, 2017 Archive

April 5, 2017 Archive

Ecommerce | April 05, 2017

Study: 1/3 are carrying credit debt

While Americans are spending less, one new report indicates that those lower spending numbers aren't mirroring lower credit card debt. According to the 2017 Consumer Financial Literacy Survey more than one-third (39%) of American are carrying month to month credit card debt. >>

Advertising | April 05, 2017

Ad Roundup: Releases focus on contact

In today's advertising roundup, a trio of releases that put the focus on the contact between brands and customers. >>

Email Marketing | April 05, 2017

Report: Half aren't testing email

While most marketers say they'll increase their email spend over the next year, half say they aren't testing email campaigns, and one-quarter report they 'don't focus' on any metrics at all for their campaigns. >>

Advertising | April 05, 2017

YouTube restricts entry to Partner Program

In a bid to better determine the validity of a channel, and protect content creators and advertisers, YouTube has restricted ads to channels that have 10,000 lifetime views or more. >>



Mobile Marketing | April 05, 2017

U.K. in-store mobile experience lags behind U.S.

A new report from mobile solutions firm DMI reveals that the U.K. is way behind the U.S. and Europe when it comes to providing in-store mobile users with the experience they demand. >>