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BizReport : March 3, 2017 Archive

March 3, 2017 Archive

Search Marketing | March 03, 2017

73% of searches for economy hotels made on mobile

Nearly three-quarters of searches for economy hotels are made on a mobile device, according to new research from performance marketing engine Sojern. >>

| March 03, 2017

Physical gift cards remain dominant choice

A new report from the National Gift Card Corp reveals that, while digital gift cards continue to rise in popularity, they still account for a very small percentage of overall gift card formats for which loyalty points are redeemed. >>

Research | March 03, 2017

Top 4 tips to better lead Millennials

For some, Millennials have become a kind of joke in the workplace - Millennials want high paying jobs but want to work 'on their terms', don't want to be managed, and don't want to 'play the games' that they saw their parents play. But, according to one expert, Millennials aren't as hard to lead as many may think. Here are 4 tips to help. >>

Mobile Marketing | March 03, 2017

Mobile Roundup: Native, video key to continued mobile growth

Two new reports are underlining key factors for the continued growth of mobile: that of video use, and the importance of native advertising. >>



Mobile Marketing | March 03, 2017

Mobbo: Admob continues to rank #1 in-app ad SDK

App developers are inundated with Software Development Kit (SDK) choices but the latest Mobbo Power Index reveals industry changes and new players in the constantly changing mobile app landscape. >>

Ecommerce | March 03, 2017

Expert: Chatbots poised to change how people browse

While some experts believe chatbots are only - and will be only - a customer service or search type tool, one expert says chatbots will do more. Specifically, that chatbot will change the way people interact with the Internet at large. Here's how: >>