RSS feed Get our RSS feed

News by Topic




BizReport : December 7, 2016 Archive

December 7, 2016 Archive

Ecommerce | December 07, 2016

Big brands found using 'dark UX' methods

With consumer trust a valuable asset for a brand, is it possible that some of the biggest brands are using 'dark UX' methods to boost sales and increase revenue? Yes, it's entirely possible, according to user experience agency, Sigma. >>

Viral Marketing | December 07, 2016

Video Roundup: New formats mean new opportunities

In today's video roundup, two new video releases will give advertisers more options when it comes to creating and serving video content. >>

Advertising | December 07, 2016

Top 3 tips for chatbot, CSE integrations

Chatbots may quickly become the future for customer service. Here's what brands need to know to ensure there is a strong strategy in place for customer service, chatbot usage, and the integration of chatbots within CSE. >>

Email Marketing | December 07, 2016

Email trends to watch for 2017

Email continues to be one of the most-used options for consumers to contact or follow brands, and according to one expert, email newsletters will continue to be hot through 2017. Here are three trends to follow in the email space in 2017. >>



Mobile Marketing | December 07, 2016

'Beacosystem' driving billions of dollars in sales

Nearly all mobile owners use their device while in-store and, suggests research from beacon platform inMarket, while beacons are not yet present in large numbers of retail outlets where they are being used they are making their presence felt by driving sales. >>

Advertising | December 07, 2016

Facebook trumps YouTube for Christmas TV ad discovery

The battle for views of the UK's Christmas TV ads began last month and new data suggests that when it comes to interactions and views, Facebook trumps YouTube. >>