November 24, 2016 Archive

Ecommerce | November 24, 2016

60% of UK SMEs fail to track inbound telephone calls

Retailers expect inbound telephone calls to increase significantly during the Christmas period, yet many are not tracking those calls, according to recent research from Mediahawk. >>

Ecommerce | November 24, 2016

European Banking Authority checkout proposals will hike cart abandonment

Proposals by the European Banking Authority EBA) to bring in new additional authentication processes at online checkout could see more abandoned shopping carts, warns Visa. >>

Ecommerce | November 24, 2016

Lack of guest checkout and slow load times costing top UK retailers billions

Nearly all of the top 50 retailers in the UK have mobile-friendly websites but, according to new research from online retailing specialists Summit, slow load times and a lack of guest checkouts are costing them billions. >>

Advertising | November 24, 2016

Trends to watch in MarTech through 2017

Martech and Adtech, according to two experts, will not only continue to be crucial to marketers, but the lines between will continue to blur. Here's what brands need to know, as we head into 2017. >>

Advertising | November 24, 2016

Expert: Ad trends that will impact 2017

With the holiday shopping season in full swing, many experts are turning their attention to 2017 advertising plans and budgets. Here are three trends that could impact where and how ad dollars are spent. >>

Mobile Marketing | November 24, 2016

Mobile trends to watch in 2017

More smartphones, more ways to pay for goods and services, more mobile. Merchants must gear up for mobile in the new year, according to two experts. Here's why: >>

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