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BizReport : September 16, 2016 Archive

September 16, 2016 Archive

Social Marketing | September 16, 2016

BBDO Worldwide: Organic reach on Facebook is dead

A new study from BBDO Worldwide reveals that brands continue to rely too heavily on organic reach on Facebook. >>

Trends & Ideas | September 16, 2016

Firms not making their brand values known to prospective employees

Businesses in the UK are missing out on attracting top talent by failing to promote their company's values to prospective candidates, according to new research from LinkedIn. >>

Email Marketing | September 16, 2016

Top 3 email tips for the 2016 holidays

With the 2016 holiday shopping season set to start in just a few weeks, ReturnPath is offering up a few tips to help marketers better prep for their holiday campaigns. >>

Advertising | September 16, 2016

Report: Pols hitting up digital to reach voters

This election cycle the digital space is proving to be the hot ticket. That's the word from new Wise Data Media, which found that both the Republican and Democratic parties are pushing more ad dollars into the online space. >>

Advertising | September 16, 2016

Expert: How 2nd party data can help businesses

While most businesses focus on the analysis of first party data, benefits can also be gained from second party data. One expert explains. >>

| September 16, 2016

Facebook brand posts garner most engagement

Posting brand content on Facebook at the weekend garners more engagement that during the working week, according to new research into what makes a perfect post on the social network by marketing analytics firm TrackMaven. >>