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BizReport : September 6, 2016 Archive

September 6, 2016 Archive

Social Marketing | September 06, 2016

Study: Social pushing more TV viewing

While the number of people tuning into television programs because of social isn't exactly skyrocketing, there is a steady growth that category. According to new data from DigitalSmiths about 4 in 10 Americans have watching something on TV because of its social media buzz. >>

Advertising | September 06, 2016

Ad Roundup: Video, programmatic tools launched

In today's advertising roundup, a programmatic tool and a video analysis tool that should give brands deeper insights into customer engagement. >>

Internet | September 06, 2016

Expert: M&A responsible for new tech launches

Growth and change in the digital space is always fast, but over the past six to eight months, that growth seems to have sped up even more than usual, especially in the marketing tech space. There have been new launches on a multi-weekly basis that promise to help brands better understand the space. >>

Mobile Marketing | September 06, 2016

New EU guidelines call into question network-level mobile ad blocking

That all Internet traffic should be treated equally is the basis for the Body of European Regulators for Electronic Communications' (BEREC) recent anti-mobile advertising blocking move. >>



Internet | September 06, 2016

Survey prompts UK online shoppers to rethink who holds their data

A survey in the UK reveals that online shoppers are unaware of just how many organizations hold sensitive data about them. >>

Research | September 06, 2016

UK consumers cite country's public transport as worst for customer service

With customer service and experience playing pivotal roles among today's consumers, a new survey from service design consultancy, Engine, reveals the UK's worst offenders. >>