RSS feed Get our RSS feed

News by Topic




BizReport : August 15, 2016 Archive

August 15, 2016 Archive

Mobile Marketing | August 15, 2016

How mobile trends are impacting brands

From tracking tech to its global use, there are many ways that mobile is confounding both merchants and other brands. One expert explains how to make these mobile trends work for you. >>

Ecommerce | August 15, 2016

Top 3 tips to succeed with Amazon Buy Box

The Amazon Buy Box can be a struggle for merchants to learn, but once its use is understood, it can be a big help. Here are three tips to succeed with the Amazon Buy Box. >>

Internet | August 15, 2016

Expert: Drawbacks to employing bots

There has been some expansion in the use of marketing bots across the digital space over the past year, primarily in the B2B space. One expert believes we'll see more growth across both B2B and B2C spaces, but warns there are drawbacks to their use. >>

Advertising | August 15, 2016

Consumers want a fair trade for their personal data

Customer relationship management specialists, Amaze One, has revealed the fine balance between a great personalized experience and a creepy one, and what it takes to encourage consumers to share more information. >>



Trends & Ideas | August 15, 2016

UK: Marketing, PR firms least likely to embrace analytics

A survey of business owners and marketers across the UK reveals that marketers and PR firms are the worst at measuring the ROI of their digital activities. >>

Mobile Marketing | August 15, 2016

Travel brands up their mobile game but skip tablets

A new report from digital user experience agency Sigma reveals that top travel brands have significantly improved their offerings by ensuring their mobile websites are optimized mobile users. >>