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BizReport : July 5, 2016 Archive

July 5, 2016 Archive

Internet | July 05, 2016

Age of the password almost over, security pro's favor behavioral biometrics

More and more businesses are replacing the familiar username and password with more secure options, according to new research from mobile identity firm TeleSign, as security professionals no longer trust the security of existing methods. >>

Social Marketing | July 05, 2016

Movie reviews, not trailers, are most-shared content

Research from RadiumOne reveals that, when it comes to driving ticket sales for movies, film reviews are shared more than movie trailers and movie genre is an important factor in which type of content is shared. >>

Social Marketing | July 05, 2016

Brexit aftermath shows users attachment to social media

We are just over a week since the Brits voted to exit the EU, and if one thing is clear it is this: social media is where voters went to crow and to cry about the decision. According to new data out from Hitwise, a division of Connexity, social media meme searches increased nearly 20% on June 24, with mentions of Farage and Boris hitting 1 in every 84 image searches. >>

Ecommerce | July 05, 2016

Expert: How multiple purchases impact reviews

According to several new reports, up to half of online purchases now include multiple items - and these multi-item orders are impacting consumer reviews. >>

Email Marketing | July 05, 2016

Study: Why brands must fight email fraud

Turns out the cost of email fraud can be bigger - and last longer - than many brands realize. According to a recent Return Path report, the biggest costs associated with email fraud is a loss of trust from consumers - and their turning to competitor brands hoping for better security. >>

Trends & Ideas | July 05, 2016

Brexit, Trump uncertainties to drive rise in Bitcoin transactions

Research into Bitcoin transactions by Juniper Research shows that the digital currency loves political and economic uncertainty and the total value transacted in 2016 is expected to increase $66 billion on last year. >>