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BizReport : May 13, 2016 Archive

May 13, 2016 Archive

Mobile Marketing | May 13, 2016

Reports highlight app usage, engagement

App usage continues to rise, but keeping apps in-use for longer periods of time continues to be a problem for developers and brands. Two reports highlight how consumers are now using apps. >>

Ecommerce | May 13, 2016

Brands: Why and when negative reviews can improve business

Experts have long said that negative reviews should be ignored or even hidden from consumers. But the internet of 2016 is quite different than the internet of 2006, and now some experts believe there is a time and place for negative reviews. >>

Advertising | May 13, 2016

Top 3 tips to build your brand

Building a brand is about building you employees as well as making connections with consumers. One expert offers her top three tips on brand-building while also building up a company culture. >>