BizReport : February 19, 2016 Archive

February 19, 2016 Archive

Ecommerce | February 19, 2016

46% of U.S. small businesses do not have a website

If you are in business then you will have a website, right? Not so, according to recent research from B2B research firm Clutch which found that nearly half of small businesses in the U.S. do not have a website. >>

Blogs & Content | February 19, 2016

Top 3 tips for a strong UGC strategy

User Generated Content (UGC) isn't new to the online space, but it remains a mystery for many brands. Should they include only positive reviews? Are recommendations better? How can they curate the best UGC for their customers? One expert offers his top 3 tips to stronger UGC strategy. >>

Loyalty Marketing | February 19, 2016

Top 3 tips to implement a CLO strategy

According to a recent Accenture study, 43% of customers would like to receive automatic cash back, yet only 16% of retailers utilize this type of card linked offer (CLO). Should CLOs become part of your strategy? >>

Internet | February 19, 2016

Brands: How to approach security in 2016

From thumbprint access to mobile devices to bio-retinal password protection, the security space is changing quickly. One expert weigh in on just what brands need to be aware of, from a security perspective, in 2016. >>

Email Marketing | February 19, 2016

'Cor blimey - Brits respond well to risqué language in subject lines

Include an old-fashioned swear word in your email subject line and you will find that 30% more people will open it, according to new research from Mailjet. >>