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BizReport : December 29, 2015 Archive

December 29, 2015 Archive

Trends & Ideas | December 29, 2015

'Social media reversion' keeps us returning to Facebook even when we don't want to

It's that time of year when resolutions are made to start, or quit, something. Maybe you'll quit sugar, maybe you'll start running - but have you thought about quitting Facebook? Many have, but it's harder than you might think. Recent research from Cornell University explains why. >>

Mobile Marketing | December 29, 2015

Expert: Why mobile is broken and how it can be fixed

This holiday we have seen scores of people not only researching but buying items via mobile, but according to one expert mobile is broken. Here is how he says it can be fixed. >>

Email Marketing | December 29, 2015

Top 3 tips to move email strategy forward

With the bulk of the holiday season behind us, most marketers are thinking about strategies for the new year. Here are three tips to effectively target your audience through email promotions. >>

Mobile Marketing | December 29, 2015

Top 4 mobile trends for 2016

It's a mobile world, and it is becoming more mobile every day. That's the takeaway from one OpenMarket exec who lays out the four mobile trends brands need to prep for 2016. >>



Law & Regulation | December 29, 2015

New EU data protection rules threaten 4% annual turnover fines

A patchwork of national rules across Europe regarding data protection could soon be replaced by one strong data protection law for all as a provisional agreement is reached. >>

Advertising | December 29, 2015

StreamView mobile video ads increase purchase intent by 104%

Analysis of their StreamView mobile video ad format has provided Widespace with some unique insights regarding user behavior and the format's effect on brand metrics. >>