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BizReport : December 24, 2015 Archive

December 24, 2015 Archive

Blogs & Content | December 24, 2015

How gated content will see increased use

Content has always been important for brands, but it has become even more important over the past few years. There is social content, there are reviews, there is ecommerce content, ad and email content...the list goes on. According to one expert content will become more gated in the coming year. Here's why. >>

Advertising | December 24, 2015

Brands: Are you really omni-channel ready?

Experts have been talking about omni-channel for a few years now, and many brands believe they are, in fact, omni-channel. But they aren't. Here's what you need to know about becoming truly an omni-channel brand. >>

Mobile Marketing | December 24, 2015

Brands: Why you need to re-think SMS

SMS messaging can be a vital complement to the suite of communication tools at marketers' disposal, and according to one expert, SMS can be leveraged to better engage consumers in a personal and relevant way. Here's how: >>