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BizReport : December 23, 2015 Archive

December 23, 2015 Archive

Advertising | December 23, 2015

3 trends to watch in the programmatic space

Over the past 5 years programmatic advertising has helped marketers retain better control over their ad budgets. According to one expert there are three things to watch in the programmatic space in the new year. >>

Social Marketing | December 23, 2015

Expert: Social success means social focus

Social marketing is one space in which brands need to have a strategy and a focus. That's according to one expert who believes social, especially social commerce, will have a strong 2016. Here are three tips to get your social strategy on target. >>

Ecommerce | December 23, 2015

Prediction: Ecommerce to exceed 10% of retail sales in 2016

If the 2015 holiday season has shown one thing it is that shoppers are becoming more and more comfortable not only with online shopping, but with mobile shopping. There have been several $1 billion shopping days since Thanksgiving Day in the us, and one expert believes this trend will continue into 2016. >>