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BizReport : October 12, 2015 Archive

October 12, 2015 Archive

Internet | October 12, 2015

Survey: Half-million spent to recover from cyber attacks

The cost of a business' recover from a cyber attack is rising. That according to Kaspersky Lab which surveyed IT departments about recovery from an attack; according to the survey businesses are spending an average of $551,000 (enterprises). >>

Advertising | October 12, 2015

Ad Roundup: Trio of releases for small businesses

Small businesses have three new options in the online space - vCita, myDevices and StartApp have all launched programs into the online and mobile spaces that could help brands better connect. >>

Trends & Ideas | October 12, 2015

Third of Brits struggling to cope with data overload

'Debilitating stress' is affecting millions of Brits thanks to data overload, according to recent research from digital mapping and analytics experts Esri UK, and marketers may want to consider visual content which is easier for the brain to absorb. >>

Mobile Marketing | October 12, 2015

U.S. mobile users spent 70 hours using apps in June this year

Despite spending hours using mobile devices that have many apps installed, according to comScore's latest U.S. mobile app report, users in the U.S. focus most of their time using just three of them. >>



| October 12, 2015

Nielsen reveals drop in product placement TV integration

According to recent Nielsen data, marketers have been using more advertising channels and options but product placement is not one of them. >>

Ecommerce | October 12, 2015

92% of top UK retailers use social media

Imaging technology firm SpinMe's recent research found that the vast majority of the UK's top 50 retailers now actively engage on social media platforms to boost sales. >>