RSS feed Get our RSS feed

News by Topic




BizReport : August 27, 2015 Archive

August 27, 2015 Archive

Advertising | August 27, 2015

Ad Roundup: Releases for social data, site understanding

In today's advertising roundup, a trio of releases that should give brands better insight into their customer bases whether on the web or within social media. >>

Internet | August 27, 2015

Best practices for a solid omnichannel strategy

When expanding to omnichannel, companies have to balance a growing number of customer touchpoints with the need to deliver a consistent and seamless experience across those various channels. One expert offers her best practices for a solid omnichannel strategy. >>

Ecommerce | August 27, 2015

Five-fold YoY growth in contactless payment use in UK

Adoption of contactless payments has witnessed significant year-on-year growth in the UK, according to new figures released by MasterCard, with more to come as the 'tap and go' limit rises next week. >>

Social Marketing | August 27, 2015

Marketing spend on social to rise from 11% to a quarter of budget

Despite difficulties measuring the benefit of social media to marketing campaigns, chief marketing officers continue to move more budget to the channel, as new research from Duke University illustrates. >>



Email Marketing | August 27, 2015

Checking email chews up 6.3 hours per day

Thanks to mobile, email has become even more embedded in our day to day lives. A new survey from Adobe reveals just how much time is spent each day checking and re-checking email inboxes. >>