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BizReport : August 25, 2015 Archive

August 25, 2015 Archive

Advertising | August 25, 2015

Ad Roundup: Platform releases give brands more control

A trio of releases are now available in the online space that should make it simpler for brands to control their online message across platforms, screens and even social media. Details in today's advertising roundup. >>

Ecommerce | August 25, 2015

Top 3 tips to identify fraudulent purchases

Fraud prevention has been around almost as long as stealing, and good businesses employ security systems that help them identify shoplifters before they leave the store. The online space continues to be a hard place to identify fraudsters. one expert offers his top 3 tips for brands to identify fraudulent purchases. >>

Ecommerce | August 25, 2015

Back to School proves the importance of mobile for the holidays

One big trend so far during the back to season: mobile is increasingly important to retail brands and department. Recently Google compared mobile shopping during the 2014 BTS season with 2015 and found about 40% of shoppers used mobile devices (2014) compared with more than 50% this year. >>

Email Marketing | August 25, 2015

UK: Social networks heaviest users of email

New data released by Mailjet reveals social networks to be the heaviest users of email for engaging with their user base. >>



Email Marketing | August 25, 2015

2015 shaping up to be a record-breaking year for email marketing

According to Yesmail, the myth that email marketing is on the way out couldn't be further from the truth as the number of "never active" subscribers falls. >>

Internet | August 25, 2015

China's Internet use by the numbers

China might be giving the stock markets a bumpy ride, but when it comes to Internet, social and mobile use, the country is smooth sailing. >>