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BizReport : July 13, 2015 Archive

July 13, 2015 Archive

Mobile Marketing | July 13, 2015

Consumers fear mobile payments will lead to impulse buying

Concerns about the security of mobile shopping are being superseded by fears that the ability to make purchases via a mobile device is so easy it will lead to impulse buying, according to a recent survey from uSwitch.com in the U.K. >>

Advertising | July 13, 2015

Billions of ads fail on mobile. Why? Flash.

iOS devices have never had native support for Flash, and Android has not supported it for the last few versions, yet according to a study published by open ad management firm Sizmek, many advertisers continue to use Flash for mobile ads. >>

Mobile Marketing | July 13, 2015

Mobile purchases now more physical than digital

Purchases made on mobile devices are increasingly more physical than digital, according to Javelin's latest 'Mobile Online Retail Payments Forecast'. >>