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BizReport : Ecommerce : May 05, 2015


Reports: SMBs overworked but happy

Two new reports have been released, indicating that thought SMBs feel a lot of pressure to succeed, they wouldn't change owning their own business.

by Kristina Knight

First, a Constant Contact survey indicates about half of SMB owners have little time to themselves, but that doesn't mean they want to work for someone else. To the contrary, despite feeling as if they 'can't leave work at work' more than half (59%) of SMB owners say the freedom of owning their business makes those sacrifices worth it.

As for the challenges SMBs face:

• Finding new customers (66%)
• Having time to complete all tasks (55%)
• Retaining existing customer (40%)

"How many people can say they love what they do? As this survey shows, while being a small business owner may be one of the toughest jobs in America, it's also one of the most rewarding," says Gail Goodman, CEO of Constant Contact. "Small business owners face incredible professional challenges that often impact every aspect of their lives. Yet their job represents their passion, and that seems to make the sacrifices worth it. It's also that passion that can translate to a great customer experience, which is why so many of us prefer to shop at, or work with, a small business over a larger competitor."

And Pipedrive has released a new study advising small businesses not to forget lunch. In their new report researchers studied the productivity of French workers versus American workers and found a marked difference in afternoon productivity between the two groups.

"Our data shows that if you take a break, do it like you mean it. This isn't about eating a large lunch -- it's more about stepping away from your work and taking a complete mental break," said Timo Rein, president and co-founder of Pipedrive, who has worked successfully in sales for 15 years as a salesman, sales manager, and software entrepreneur. "For those of you who can't easily step away for lunch, you might try to build in some routine shorter breaks into your day."

The French, finds the report, show much higher afternoon productivity than their American counterparts. That difference is credited to the typically long - and some say rejuvenating - lunches that French people take during the work week. Comparatively, American workers usually rush through lunch, in a hurry to get back to work, and their productivity falls.






Image via Shutterstock

Tags: Constant Contact, Pipedrive, small business, small business trends, SMB tips








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