BizReport : May 19, 2015 Archive

May 19, 2015 Archive

Blogs & Content | May 19, 2015

Bloggers more trustworthy than work colleagues, brands, and celebrities

What are the most-trusted sources of information? According to a survey by Affilinet, friends and family are the most trustworthy source, and brands are only slightly more trustworthy than politicians. >>

Social Marketing | May 19, 2015

UK: Social media use triples and consumers turn to social to make complaints

A new survey by the Institute of Customer Service in the UK has found that a quarter of social media users made a complaint on a social platform in the past three months, an eight-fold increase in just over a year. Meanwhile, Ofcom reveals the use of social media has tripled among Internet users in the UK over the past eight years. >>

Search Marketing | May 19, 2015

Google plans one-click shopping feature via mobile search

Google is taking advantage of mobile's lead over desktop in search by preparing to launch Buy buttons alongside sponsored mobile search results. >>

Internet | May 19, 2015

Survey: SMBs ignoring mobile threats

Some small businesses may not be as protected from mobile theft as they believe. That according to a new survey out from Kaspersky Lab which indicates nearly two-thirds (62%) of SMB owners and employees are using personal mobile devices at work. >>

Advertising | May 19, 2015

Expert: Salespeople still important for B2B brands

Online tools and platforms are growing in the B2B sector, but according to one expert salespeople continue to be vital to the industry. >>

Ecommerce | May 19, 2015

Study: In-store shopping still preferred

For all the talk about people choosing online retailers, one new study say in-store shopping is still the shopping method of choice for the bulk of shoppers. >>