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BizReport : November 27, 2014 Archive

November 27, 2014 Archive

Ecommerce | November 27, 2014

Forge relationships with consumers with gamification marketing techniques

Are you reaching your audiences effectively using the channels they demand? According to new research from 3radical, almost half of consumers in the UK determine whether or not they will purchase from a brand based on whether they get the right or relevant information. >>

Social Marketing | November 27, 2014

50% of teens bored of Facebook as the social network loses its 'cool' factor

Facebook continues to be the world's largest social network with 1.35 billion active monthly users, but it appears Zuckerberg's baby has reached saturation point as growth slows and other social networks see their popularity soar. >>

Ecommerce | November 27, 2014

Studies ID social trends for the holiday season

It's no secret that most Americans will be shopping this weekend, but exactly how they will engage with retailers - online and off - remains a mystery to many brands. AddThis has analyzed Black Friday and Cyber Monday engagements. >>

Email Marketing | November 27, 2014

Experts: Use the Hunger Games strategy to avoid spam folders

The experts at Campaigner say email marketers can learn a thing or two from Suzan Collins' Hunger Games books. Here are their top 3 tips. >>



Ecommerce | November 27, 2014

Studies predict strong holiday shopping season

1010data's Holiday Shopping Study indicates a strong in-store shopping season. According to their survey about half say they prefer shopping in-store so they don't have to wait for shipping (52%). Shoppers also cite in-store as a preference because they get inspiration about gifts. >>

Social Marketing | November 27, 2014

Unruly IDs the most shared videos of 2014

Social media has become more about sharing over the past year, and those shares are helping some brands broaden their organic reach. Marketing tech hub Unruly has identified the most shared social videos of the year, and the findings might shed light on how other brands can engage through video. >>