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BizReport : October 24, 2014 Archive
October 24, 2014 Archive
Ecommerce | October 24, 2014
Study: Retailers aren't ready for next-gen tech
Retailers aren't ready for the next generation of shopping technology. That's the takeaway from new data out from Mozu which indicates nearly three-quarters (69%) of retailers aren't integrated with omni-channel solutions; about one-third say they haven't even considered such integration. >>
Mobile Marketing | October 24, 2014
Expert Advice: Invest in Near Field Communications
On Black Friday both on and offline retailers will experience a huge spike in traffic - there will be buyers for everything from new jeans to new cars. The key is for retailers to market correctly before shoppers enter their doors, and according to one expert Near Field Communications is one way to push those traffic and conversion numbers. >>
Email Marketing | October 24, 2014
Top struggles for email marketers
A new study out from FOLIO and sponsored by Lyris indicates email marketers continue to struggle - not with advanced segmentation or targeting, but with basic email practices like building lists. >>
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