August 21, 2014 Archive

Blogs & Content | August 21, 2014

New tool to optimize, monitor content

Over the past few years online content has grown from pages and pages of content optimized with the same keywords to more useful, conversation content. Still with keywords, but the new content offers consumers more relevant information in an easier to read format. A new release from BrightEdge is set to change content once more for brands. >>

Internet | August 21, 2014

Study: Privacy concerns high for wearable tech

According to new data out from Accenture and Acquity Group more than two-thirds (69%) of American adults will own an in-home Internet of Things (IoT) device by 2019; only 13% are expected to own a device by the end of 2015, showing a significant jump in adoption for IoT. However, privacy concerns top the list of reasons many won't adopt soon. >>

Internet | August 21, 2014

Internet of Things not just for the tech-savvy

Recent research from The Acquity Group reveals that ownership of in-home Internet of Things devices will soon extend from tech-savvy consumers to late adopters. >>

Ecommerce | August 21, 2014

Retale: 73% of parents to use mobile for back-to-school shopping

Location-based shopping platform Retale has released findings of a back-to-school shopping behavior survey that found mobile plays a significant retail role both in and outside of physical stores. >>

Email Marketing | August 21, 2014

Mobile email orders up but revenue down

Poor user experience could be what is to blame for a drop in revenue from mobile email orders despite consumers making a lot more purchases from email opened on a mobile device. >>

Research | August 21, 2014

Study: Half of parents frustrated by BTS shopping

Over the next couple of weeks most US kids will be back in school, and at least a few will be going back without something they wanted. According to new data out from 1010Data more than half of parents were 'frustrated' by out of stock back to school items on their list. >>

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