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BizReport : August 19, 2014 Archive

August 19, 2014 Archive

Advertising | August 19, 2014

Ad Roundup: Sales tools and caller response

Two releases into the online space this week should help sales people bring more leads through the sales funnel and to create a better experience for consumers across channels. >>

Mobile Marketing | August 19, 2014

3 Questions with OpenMarket's Steve French

The mobile space is exploding with activity from both consumers and marketers, and is expected by many to have a big impact on the holiday season as well as back to school shopping. One expert weighs in with his thoughts on how mobile is shaping the online space. >>

Mobile Marketing | August 19, 2014

Mobile, not social, is the channel Millennials use to shop for cars

A recent study from AutoTrader.com finds that social media is not driving car purchases, with just 1% using such sites to buy a vehicle. Mobile, on the other hand, is becoming a significant car-buying channel, particularly among Millennials. >>

Mobile Marketing | August 19, 2014

UK app market reaching saturation point?

Average monthly downloads of mobile apps has fallen during 2014, according to a new report from business consultancy Deloitte, signaling the market may have reached saturation point. >>



Trends & Ideas | August 19, 2014

Television viewing alive and kicking in the UK

Mobile devices have prompted the watching of television programs on small screens but, according to new data from BroadStream Solutions, that's not exactly what's happening in lounges across the UK. >>