News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
New tool makes app development searchable
With more consumers turning to mobile devices, most businesses are building apps, advertising in apps and developing app content. Offering an assist to app developers is the new DEVSBUILD.IT solution which creates a search engine for the industry.
Out today from the Application Developers Alliance, a new tool called DEVSBUILD.IT which allows developers to search for policy information, tools and industry insight that can be used during development to create highly relevant and useful apps.
But app developers should already know this stuff because they make the apps? Yes and no. There are new tools releasing every day, new mandates and new ways of creating; a search engine puts the newest developments at the fingertips of developers.
"When I first launched my app White Noise in 2008, the app world was a much simpler place," said Todd Moore, Founder and CEO of TMSOFT. "Today there are a lot of choices when it comes to monetization strategies and app store discoverability. Developers need a central hub to get quick answers and the Apps Alliance is creating a platform to make this process easier."
The content within the search engine is developer-centric and includes research, industry events and guides.
"There is no shortage of information available to developers," said Apps Alliance President Jon Potter. "The challenge for developers and app companies at every stage is finding the right resources and correct answers to their specific questions. DEVSBUILD.IT gives developers a virtual seat at the table with industry experts and access to information that will help them succeed, build innovative apps and stronger businesses."
Image via Shutterstock
- Top 3 tips for effective native ad campaigns
- Top 3 email tips for the 2014 holidays
- Study: 3/4 will use phones for holiday shopping
- Studies: Shoppers want connection
- Brands: What to prep now for Thanksgiving Weekend
- Would your website earn Google's mobile-friendly label?
- Third of UK online retailers are not ready for the Christmas rush
- Study: Consumers find driving need to be always on
Featured White Papers
- Definitive Guide to Marketing Metrics and Analytics
Download this 70-page, all-encompassing guide to learn the right metrics for understanding and interpreting marketing results, why measuring marketing programs...
- From Average to Elite: 7 Secrets of Today's Top Marketers
Marketing is more chaotic than ever. Pleasing multiple stakeholders, juggling random request inputs and collecting meaningful data from project teams...
- Marketing Attribution in the New World
We all know that consumers generally do not convert after seeing just one advertisement. How do we decide which campaign...