News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Royal Mail announces Sunday delivery trials
Britain's Royal Mail is set to trial Sunday opening hours and deliveries in response to the increase in demand for goods ordered online.
Later this year, Royal Mail will open some 100 offices on Sunday afternoons to enable customers to pick up packages. The first offices to participate will be those with the highest parcel volumes.
As well as Sunday openings Royal Mail, which was privatized last year, will also trial Sunday deliveries to addresses within the M25 motorway.
Parcel deliveries now make up almost half of the Royal Mail's £9.15 billion (US$15.4 billion) annual revenues as letter volumes decline due to email and messaging use.
Parcelforce Worldwide, the Royal Mail's express parcel arm, is due to start Sunday deliveries in June via Internet retailers that opt in to the scheme. Online retailers' customers will be able to select Sunday delivery via those retailers.
According to Moya Greene, chief executive of Royal Mail, the new Sunday deliveries are part and parcel of the company's move to improve flexibility and provide customers with more options to receive items ordered online. This is particularly important for those customers who are at work during the rest of the week and can not be available to receive goods.
Earlier this year, Amazon began Sunday deliveries in key areas of the UK, using their own delivery solution.
Image via Shutterstock
- Consumers prefer human touch for insurance buying, claims
- Study: Digital strategy not properly defined
- Expert: User engagement trumps viewability
- Combining contextual marketing and demographics gives 3D-view of consumer
- Research warns marketers to consider social media followers' diverse network
- Ad Roundup: Tools for content, collaboration
- Leisure travel most popular discretionary spending category in UK
- Ad Roundup: Data, ecommerce tools
Featured White Papers
- Learn Why 83% of Advertisers Are Reporting Superior Outcomes With People-Based Ads
Traditional digital display advertising doesn't work. The information in this report is based on an online survey of 350 senior...
- 2016 Email Marketing Metrics Benchmark Study
To build a world-class marketing program, it's crucial to compare yourself to the best performers - but competitor data can...
- 10 Ways to Use Customer Lifetime Value to Reinvent Your Marketing Strategy
CLV insights can help you to attract high-margin customers, target clusters of customers with untapped value, and retain high-value customers...
- 16 Innovative Loyalty Programs of 2016
Engaging customers in a loyalty program is no easy feat. Read how 16 brands grabbed headlines in 2016 by launching...