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BizReport : May 14, 2014 Archive

May 14, 2014 Archive

Research | May 14, 2014

Report: SMBs seeing business boom

Despite the debate over minimum wage hikes and a soft economy, small businesses are thriving. That's the takeaway from a new Rocket Laywer report which shows small businesses are hiring, banking more revenue and aren't overly worried about potential wage hikes. >>

Search Marketing | May 14, 2014

Survey reveals search habits of new and expectant parents

New and expectant parents have a lot of questions. Many now turn to the Internet for look for help and advice. A new survey from Google Think Insights reveals that new and expectant parents conduct twice as many searches online than non-parents. >>

Advertising | May 14, 2014

First kitemarks awarded in UK for reducing risk of ad misplacement

With the buying of ads moving more towards programmatic processes the risk of a brand's ad being placed alongside inappropriate content has risen. In the UK, the first online kitemarks have just been awarded to several companies that have met industry-agreed standards that reduce the risk of ads appearing alongside inappropriate content. >>

Ecommerce | May 14, 2014

Survey: In-Store still winning for many purchases

The ease of online shopping grows every day, but according to one new study in-store is still winning for a majority of purchases in several key verticals like appliances, computers and even mobile phones. >>



Ecommerce | May 14, 2014

Survey: SMBs banking more revenue

Small businesses are in an optimistic pattern, brought on by increased revenues. That is the takeaway from a new SMB survey by Constant Contact which indicates most (81%) of SMBs believe revenues will continue to rise through 2014; just over half (65%) report they've cut back on things because of the tight economy. >>

Social Marketing | May 14, 2014

What shoppers want from social brands

Social media is like speed dating - a lot can go right. And a lot can go wrong between the brand and the shopper. What is the best way to approach those shoppers without being too friendly or too business like? One expert offers his advice. >>

Ecommerce | May 14, 2014

How do Millennials discover fashion brands?

It appears there are still times in our digital world when direct, face-to-face contact with other people is far more effective than social media, blogs or even online advertising. Omni-channel engagement and insights platform Punchtab reveals that despite a plethora of digital channels, most Millennials discover fashion brands by talking to others. >>