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BizReport : April 8, 2014 Archive

April 8, 2014 Archive

Law & Regulation | April 08, 2014

Top tips for SMBs in will preparation

Tax day in the US is just around the corner, but April isn't only tax month. It is also Make A Will month. One expert offers their top tips to create a solid will so that business owners' families are protected. >>

Advertising | April 08, 2014

SundaySky release to energize video creative

Get more from video. That is the underlying message from a new SundaySky platform. The new offering is part of SundaySky's SmartVideo platform and allows brands and advertisers to create personalized video creative from multiple touchpoints. >>

Advertising | April 08, 2014

Mobile PPC ad fraud loophole exposed by agency

After watching their clients' analytics 'like a hawk', an investigation by Las Vegas Internet marketing agency Platinum Web Marketing led them to immediately cease all its mobile pay-per-click ad management campaigns. But why? >>

Ecommerce | April 08, 2014

11% of UK retailers expect 50% of online sales to be made via mobile by end of year

Mobile's increased role in ecommerce is reflected in the findings of the latest IMRG e-Retail Survey which has found that more than ten percent of senior ecommerce professionals in the UK believe more than half their online sales will come via mobile by the end of this year. >>



Social Marketing | April 08, 2014

Television promotions for new shows continue to outperform social media

While social media may be becoming an increasingly important part of watching television, traditional television promotions continue to be more effective than social media in the decision of which new show to watch, according to the findings of a Council for Research Excellence study. >>

Internet | April 08, 2014

Brands: How paperless billing can save your money

Consumers are going paperless, paying more bills online, and many businesses are following suit - by billing paperlessly. Still some businesses are holding back. Why should businesses make the transition now, and what is the best way to do it? One expert weighs in. >>