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BizReport : February 20, 2014 Archive

February 20, 2014 Archive

Advertising | February 20, 2014

TeamQuest to simplify optimization while Aquto offers mobile data

TeamQuest and Aquto are releasing new platforms aimed at engagement and efficiency for mobile and online businesses. Here are the details: >>

Mobile Marketing | February 20, 2014

Report: Triple-digit growth expected for connected devices

Starting this year, connected devices are going to begin corning more of the mobile market share. According to a new report out from Millennial Media connected devices could see growth in the triple digits with Wearables leading the pack (947% expected growth); both connected/smart TVs and cars are expected to see at least 300% growth. >>

Ecommerce | February 20, 2014

Ecomm up 8% since New Year's

Chalk one up to the e- and m-commerce spaces: they are growing while the rest of retail is slipping slightly. According to new data out from Custora, overall retail is down for the first month in 2014 while ecommerce and mcommerce are seeing increases. Ecommerce now accounts for nearly 6% of all US retail sales, according to the US Department of Commerce. >>

Social Marketing | February 20, 2014

Top 3 tips to create better social commerce campaigns

For social commerce to have a big impact on 2014 ecommerce revenue, marketers need to adjust their strategies. That according to one expert who believes social holds a lot of potential - for both retailers and consumers. >>

Email Marketing | February 20, 2014

Gmail boasts most engaged user base

Of the four major free email providers, Gmail has the most engaged user base, according to the findings of a Yesmail Interactive study, as well as the fast-growing user base. >>

Ecommerce | February 20, 2014

32.8 million Americans use a mobile device to book travel

A new survey reveals that booking travel on a mobile device is an increasingly popular activity, particularly among younger travel bookers. >>

Mobile Marketing | February 20, 2014

Two-thirds of global mobile Internet population use Android

As the mobile world awaits the first Android phone from Nokia, the latest GlobalWebIndex figures show two-thirds of the global mobile Internet population are now using Android, significantly ahead of Apple. >>