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BizReport : December 2, 2013 Archive

December 2, 2013 Archive

Mobile Marketing | December 02, 2013

Report: Men most likely users of NFC

Men are most likely to have - and be using - the near field communications (NFC) technology included with their mobile devices. That according to new survey data out from Deloitte. Meanwhile, double the amount of consumers have NFC options on their mobiles now than in 2012. >>

Ecommerce | December 02, 2013

What to do - and not to do - on Cyber Monday

Omni-shopping is in, that's the word from Adobe which reports that the Black Friday weekend pushed record online sales as shoppers used their tech gadgets to shop often, shop quickly and shop deals. >>

Internet | December 02, 2013

How to use international strategy on a local level

Over the past two years, cross channel promotions have become huge for retailers. Using social to build customer profiles that can work to target video viewers, for example, but one more strategy has been to take international ad strategies to the local level - targeting non-English speakers within the US, for example. >>

Mobile Marketing | December 02, 2013

4G ups user reliance on mobile

The arrival of 4G is changing the way consumers use their smartphones and tablets and encourages the use of m-commerce services and increased content consumption, according to new data published in the Orange Exposure 2013/2014 report. >>

Ecommerce | December 02, 2013

Black Friday sales online via desktop reach $1.198 billion

It's time to take a look at what happened on Black Friday and comScore is one of the first to release figures showing how much was spent online on what was the busiest shopping day of the year so far. >>

Ecommerce | December 02, 2013

Page load speed cost British online retailers $14 billion in 2013

Online retailers in the UK stand to lose out on billions in revenue due to websites with slow loading pages, according to new research from Summit. >>