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BizReport : September 18, 2013 Archive

September 18, 2013 Archive

Ecommerce | September 18, 2013

Where the next luxury-minded wave will hit

There is a new trend in the luxury products area: consumers buying from so-called underdeveloped countries. According to new data out from Ceros, wealthy shoppers in Latin America, China and India are pushing the luxury envelope. >>

Social Marketing | September 18, 2013

Social too time-consuming for SMBs?

Small businesses may know the value of social for reaching local shoppers, but that doesn't mean they have the time to do social 'right'. Because of that, many are looking to outsource social responsibilities. That, according to new data out from Constant Contact which shows more SMBs are looking at social as something that can be done outside their offices. >>

Mobile Marketing | September 18, 2013

Ad Roundup: Targeting solutions increase mobile's power

In mobile, targeting is imperative. Two targeting solutions and increasing the power of mobile targeting. >>

Advertising | September 18, 2013

How consumers are engaging and how brands an capitalize with video

Television viewers aren't waiting for Prime Time this television season. Or, at least, they aren't only waiting for Prime Time. A growing number are watching online or via mobile device and while they're watching, they are connecting with the social spheres. >>



Mobile Marketing | September 18, 2013

MPOS technology ringing up the changes at the checkout

Getting staff out from behind the checkout counter and onto the sales floor with Mobile Point-of-Sale (MPOS) technology is good for business and what consumers expect, according to new research from retail hardware and software innovator I Love Velvet. >>

Ecommerce | September 18, 2013

Retailers that ignore, discourage showrooming 'short-sighted'

It's bad enough that in-store shoppers have little tolerance for queuing at checkouts but, as new stats from Omnico reveal, they could be shopping at a competitor's store while waiting in line, too. >>