BizReport : July 23, 2013 Archive

July 23, 2013 Archive

Advertising | July 23, 2013

Social, RTB upgrades from online hubs

This week come two new tools set up to help brands better engage in the online space. From Topsy, a social tool set up to help find in-market shoppers, and from SiteScout and API set up help brands build their online presence. >>

Ecommerce | July 23, 2013

Study: Employees spending or stealing?

Those expense reports you're wading through? May need a better magnifying glass if a new study out from Coupa Software is to be believed. According to their data more than half (54%) of employees are expensing certain things without management approval and another one-third (33%) say they've over-expensed an item - including personal items. >>

Social Marketing | July 23, 2013

Tumblr, Instagram analysis now available through Piqora

Add two more visual social networks - and all the data they hold for brands - to the Piqora platform. Through Piqora brands can track imaging trends as well as hashtags, folowers and influencers on the three biggest visual socnets: Pinterest, Tumblr and Instagram. >>

Mobile Marketing | July 23, 2013

Canadians would buy more if more mobile ads displayed while shopping

Canadians would buy more if more mobile ads were presented to them while shopping locally, according to the findings of SAS Marketing Research. >>

Search Marketing | July 23, 2013

BRC/Google: Tablet retail searches up 132%

Just-released data from the BRC Google Online Retail Monitor reveals the tremendous rise in retail searches performed on tablets and smartphones in Q2 2013. >>