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BizReport : July 4, 2013 Archive

July 4, 2013 Archive

Social Marketing | July 04, 2013

Social space pushing SMBs forward

Rather than continuing with the status quo this summer, Constant Contact is urging small businesses to try a new social network this summer. Their advice: use the slower summer months to become more familiar with a new social network so that when shopping heats up in the fall, campaigns can be launched seamlessly. >>

Blogs & Content | July 04, 2013

How to create content that will engage across screens

'Lean back' experiences are on the rise with consumers, especially those in the most space. More shoppers are using tablets to read content, and while in the tablet space are engaging with product images. This trends offers retailers a new way to engage and excite shoppers - before they hit the store. >>

Social Marketing | July 04, 2013

Half of top retailers resolve customer service issues on social media

Conversocial has released a new report analyzing the social customer service performance of the US top 100 retailers, and finds a disconnect between customer expectations and actual social media response. >>

Ecommerce | July 04, 2013

IMRG reports little change in cart, checkout abandonment rates since 2010

Shopping cart abandonment is a scenario that all online retailers will encounter, and it affects the bottom line. The practice is never going to go away, but it can be reduced. IMRG has released the latest cart and checkout abandonment rates for the UK retail sector. >>

Ecommerce | July 04, 2013

Delivery costs holding back online grocery shopping growth

Consumer resistance to delivery fees is holding back online grocery growth in the U.S., according to new information released recently by global agency Fitch Ratings. >>

Trends & Ideas | July 04, 2013

More women gamers age 18+ than boys age 17 or younger

Two new surveys in the U.K. and U.S. challenge the stereotype of a gamer. No longer is gaming the reserve of greasy teen boys in dark bedrooms, today's gamers hold down well paid jobs, have children of their own, are in their mid-thirties, and just as likely to be female as male. >>

Mobile Marketing | July 04, 2013

iPhone most popular web-browsing device

Of all the mobile phones currently on the market, it is the iPhone 5 that is the most popular web-browsing device, according to a new report published by independent ad network Chitika. >>