News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Nimble update signals important contacts
Nimble is releasing new tools set up to give businesses more insight into customer leads. Nimble 3.0 is being called a relationship manager, offering businesses more developed connections and handing them information about leads that should help to build deeper engagement.
"By pulling important signals from the noise, Nimble learns more about the types of people and information that are important to our users, offering an ongoing concentration of valuable engagement insights to a higher-quality professional network, and more targeted connection opportunities," said Jon Ferrara, founder and CEO of Nimble. "We're spearheading an entirely new Nimble experience to expose users to insights about their networks that they didn't previously know. We're providing what's been missing from CRMs and other tools: the context for contacts to build more meaningful and sincere relationships."
The new features released with Nimble 3.0 including 'Today Screen' which offers actionable contact insights and a 'Signal Screen' which filters business information so that sales people or marketing teams can act upon the right customer information to drive engagement up.
In addition there is a more developed search option which tracks the last contact made with a lead or customer and an app marketplace that allows Nimble to integrate across the app space, making it more available to users.
"Nimble is constantly surfacing important engagement opportunities and learning more about the types of people and information that are important to me," said Alan Berkson, founder & principal at Intelligist Group. "This improves my signal-to-noise ratio, creating a higher-quality network."
- Experts: App usage will change in 2015
- How data will influence 2015
- Top 4 investments to make in 2015
- Researchers use Yelp to predict a restaurant's chances of survival
- Are your employees stifling yawns during status meetings?
- Survey reveals the odd places consumers shop by mobile
- Marketers urged to lower ad viewability expectations
- 50% of consumers who want marketing comms prefer them via email
Featured White Papers
- 7 Myths About Online Reviews
When it comes to building and maintaining trust in your brand, online reviews are an extremely valuable addition to your...
- Targeting (That's on target)
"Hopeful messaging is wasted messaging. Clear targeting means more than just Who. It also demands a knowledge of How, When,...
- Leveraging Facebook to Improve ROI on Brand Sites
Rather than deserting your brand site for a Facebook Fan Page, the best digital marketing strategies incorporate a Facebook presence...