News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Nimble update signals important contacts
Nimble is releasing new tools set up to give businesses more insight into customer leads. Nimble 3.0 is being called a relationship manager, offering businesses more developed connections and handing them information about leads that should help to build deeper engagement.
"By pulling important signals from the noise, Nimble learns more about the types of people and information that are important to our users, offering an ongoing concentration of valuable engagement insights to a higher-quality professional network, and more targeted connection opportunities," said Jon Ferrara, founder and CEO of Nimble. "We're spearheading an entirely new Nimble experience to expose users to insights about their networks that they didn't previously know. We're providing what's been missing from CRMs and other tools: the context for contacts to build more meaningful and sincere relationships."
The new features released with Nimble 3.0 including 'Today Screen' which offers actionable contact insights and a 'Signal Screen' which filters business information so that sales people or marketing teams can act upon the right customer information to drive engagement up.
In addition there is a more developed search option which tracks the last contact made with a lead or customer and an app marketplace that allows Nimble to integrate across the app space, making it more available to users.
"Nimble is constantly surfacing important engagement opportunities and learning more about the types of people and information that are important to me," said Alan Berkson, founder & principal at Intelligist Group. "This improves my signal-to-noise ratio, creating a higher-quality network."
- H1 2016's most-used and most-downloaded apps
- Gen Z's in-store expectations - the next challenge for retailers
- Brands: Why revenue based loyalty programs are a better draw
- Retail Roundup: Coupons key for all shoppers
- Study: In-game ads pushing engagement
- Expert: Why branded content appeals to consumers
- Reports: M:Comm up, privacy concerns abound
- Expert: What Pokemon Go phenomena means for businesses
Featured White Papers
- The 5 Principles of Engagement Marketing
In this ebook, we define each of those five principles, and show you what an engagement marketing strategy truly looks...