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BizReport : April 8, 2013 Archive

April 8, 2013 Archive

Advertising | April 08, 2013

Bunchball offers gamification on Jive

Brands and marketers interested in the potential of gamification models have a new place to look for engagement. Bunchball has announced they'll partner with Jive to offer their Advanced Gamification Module through the site. >>

Ecommerce | April 08, 2013

U.S. challenging market for U.K. retailers to crack

The U.S. market is where British retailers want to be, but new research from Barclays Bank reveals it is the hardest to crack, despite the growth of online channels. >>

Social Marketing | April 08, 2013

Hashtags motivate half of consumers to explore new content

Brands on Twitter use a variety of features to give their Tweets stand-out and promote them to other users. One of those features is hashtags and a new survey from advertising firm RadiumOne reveals how consumers perceive, value, and use them. >>

Email Marketing | April 08, 2013

Boost email CTRs with social sharing buttons

The incidence of social sharing buttons in email messages is becoming more and more common, according to the latest research from GetResponse, and for good reason. Email marketers that include social sharing buttons are experiencing far higher click-through rates than those that don't. >>



Ecommerce | April 08, 2013

Janrain: Facebook winning with social login

More social consumers are choosing Facebook as their login of choice. That according to new data, covering the first quarter of 2013, out from Janrain. Their research shows that when social login is offered nearly half (46%) choose to use their Facebook login as their shopping identification. >>

Mobile Marketing | April 08, 2013

Get Satisfaction upgrades platform

An upgrade to the Get Satisfaction platform should help online businesses push higher levels of engagement through the online experience. Through the platform online brands can now offer simpler on-site search, 'related' information and navigation and can offer categorized information. >>