Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Ecommerce archives : January 10, 2013
Panopta: Retail website uptime performance improves
In its third seasonal website availability index, website and app availability monitoring service provider, Panopta, has revealed that most retail websites performed well during the holiday season.
According to the Panopta Availability Index covering the chaotic Christmas season, retailers handled the 2012 holiday traffic far better than previous years. Most retail websites performed well with just a handful of large brands suffering significant outages.
The Victoria's Secret website suffered the most downtime with 29 outages totaling more than 16 hours. Video game rental website, Gamefly.com, suffered 11 outages totaling more than 12 hours.
Walmart.com frustrated online shoppers the day after Christmas when it suffered an outage lasting 3.5 hours.
"Many factors can cause an outage, but most are preventable," said Jason Abate, CEO and Founder of Panopta. "Downtime in a high traffic period like the holiday shopping season can be catastrophic to a company. When a site isn't available, consumers often buy elsewhere leaving the door open for a competitor and hurting the goodwill a brand has worked hard to establish with customers." http://holiday.panopta.com
Tags: downtime, holiday 2012 trends, retail, uptime, web performance, website downtime, website maintenance
Tweet
Subscribe to BizReport
Please enter your e-mail here:
Latest Headlines
- Studies ID risks, impact of remote work
- Expert: How Covid-19 will impact merchants in 2021
- Expert: How a newsletter could change your business
- Reports underline changes in how people now shop
- Study: Customer ID a problem for brands, publishers
- How to Optimize WooCommerce for Higher Conversion Rates
- Report: US imports up 8% for 2020
- How to optimize with AI to improve the customer experience