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BizReport : January 28, 2013 Archive

January 28, 2013 Archive

Loyalty Marketing | January 28, 2013

63% of travelers don't want to engage airlines, hotels via social media

Today's travel bookers and travelers aren't using social and mobile to interact with brands and book a vacation. New research from Deloitte reveals that it's the tried-and-tested online methods that remain popular today. >>

Loyalty Marketing | January 28, 2013

ExactTarget: Marketers and consumers "a different breed"

Listen up marketers. You may think you know what today's consumers want and how they want it, but you're not the average consumer, so put your personal biases aside and tune in to ExactTarget's new "Marketers from Mars" study. >>

Ecommerce | January 28, 2013

2013 - the year of the virtual fitting room?

Big fashion brands, including Adidas and Hugo Boss, are implementing virtual online fitting rooms in a bid to reduce return rates and improve customer satisfaction. >>