News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
comScore and StatCounter report Google search market share in US/UK
comScore online search figures for November 2012 reveal Google Sites had the biggest U.S. market share in November with over two-thirds of the market overall but realised a small decline in share in the UK.
Online searches rose to almost 17 billion last month, according to the latest figures from comScore. The usual suspects topped the ranks with Google Sites accounting for 67% of the market (11.4 billion searches) up 0.1% from the previous month.
Microsoft was left behind in the dust with 16% of the online search market (2.7 billion searches) while Yahoo clocked up 12%, or 2.1 billion searches, in November 2012.
Within the top three, Yahoo was the only one that had a drop in market share, albeit a small one at 0.1% loss.
Meanwhile, in the UK, StatCounter data shows Google.com and Google.co.uk accounted for a combined total of 91.06% of the country's search volume - down 0.04% compared to the previous month and the lowest since July 2012.
- Ad viewability levels down across Europe
- Virtual Reality: Seeing, and trying, is believing and buying
- Expert: Retail's trends to watch
- Mobile Roundup: Platforms to simplify work, personal lives
- Report: Fraud attacks up 80%
- Marketers value startups for their passion, drive, and technological prowess
- How mobile is changing retail
- ECommerce Roundup: Platforms to simplify shopper interaction
Featured White Papers
- The Ultimate Guide to Website Personalization
There is a wealth of methods to put your company's data to work; by far, personalization is one of the...