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BizReport : December 21, 2012 Archive

December 21, 2012 Archive

Mobile Marketing | December 21, 2012

How mobile is impacting the 2012 holidays

As the online shopping totals have pushed to record-breaking numbers, so, too have mobile numbers. But, rather than completing purchases on mobile shoppers are using mobile to improve their in-store experience. >>

Ecommerce | December 21, 2012

Brits to spend almost half a billion quid online on Boxing Day

For the last three years, Boxing Day (26 December) has been the biggest single online shopping day of the year in the UK and, according to recent forecasts from the IMRG and Experian Hitwise, 2012 will be no exception. >>

Ecommerce | December 21, 2012

EXPO reports 281% rise in user-generated video product review views

What are engaging, authentic, produced free of charge and found helpful by 98% of online holiday shoppers? User-generated product reviews, according to new research released by consumer network EXPO, and video is an increasing channel of choice. >>

Advertising | December 21, 2012

Roambi: Bulk of data not used by businesses

While a lot of headlines are touting the benefits of Big Data, a new report out from Roambi indicates that while the data is there, businesses are utilizing it as they could. Up to half of business data is wasted, researchers found. >>

Social Marketing | December 21, 2012

Janrain, Neolane launches to offer more through social

Two new solutions space promises to enhance the user experience while offering rich information to retail brands. The newest update to Janrain's User Management solution collects rich data as the shopper fills out customized registration forms. And from Neolane, the ability to tap into Facebook data. >>