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BizReport : September 12, 2012 Archive

September 12, 2012 Archive

Mobile Marketing | September 12, 2012

How iPhone 5 may change mobile marketplace

With the release of the latest iPhone marketers are looking for more ways to make their mobile dollars last. The good thing - some experts predict acquiring loyal mobile consumers will be cheaper over the coming weeks as a large number of mobile consumers upgrade or switch phones, get acquainted with the app store and start downloading. >>

Ecommerce | September 12, 2012

Optify: Why planning for success isn't just a catch-phrase

There are any number of plaques, t-shirts and banners around the globe reiterating a phrase everyone knows: success is reached by first planning. That statement, while trite, is correct according to new data from Optify. Their new study of B2B marketers found that the half who spend more time planning exhibit the highest success rates. >>

Ecommerce | September 12, 2012

British retailers should fly the flag, capitalize on increased pride

Following a year of celebrations in the UK, the population is a lot more "proud" to be British which, says retail and shopper marketing agency Savvy Marketing, will have a knock-on effect for retailers. >>

Mobile Marketing | September 12, 2012

27% of smartphone users scan QR Codes in-store

New research from mobile marketing and technology firm Vibes reveals that most consumers now have their mobile with them while shopping. A huge opportunity exists for retailers worried about "showrooming" to provide consumers with ways to help make purchasing decisions. >>



Ecommerce | September 12, 2012

Online shoppers demand the immediacy, personal contact of live chat

Online shopping is efficient and convenient, and can save time and money, but there is one thing missing - someone around to tap on the shoulder when help and advice is needed. >>

Internet | September 12, 2012

Manta: 90% SMBs networking online

When it comes to networking, more small businesses (SMBs) are looking to online outlets to reach more potential customers. According to a new survey of SMBs from Manta 90% of those surveyed spend time online networking to find more customers. >>

Social Marketing | September 12, 2012

SortPrice platform pushes social commerce farther

Just in time for the holiday season, SortPrice has released a new ecommerce platform which should help etailers better utilize social and online platforms. The platform includes an update to the existing SortPrice Store app for Facebook and includes scheduling and search features to help retailers engage social shoppers. >>