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BizReport : Ecommerce : June 12, 2012


Ecommerce trending up finds report

New data out from Alibaba credits the Queen's Jubilee and the little show called Downton Abbey for re-energizing global ecommerce. Not that ecommerce was lagging pre-trends, but Alibaba has noticed a surge in global searches for all things British over the past few weeks - these trends could help push online retailers to the next level.

by Kristina Knight

British trends aren't the only thing keeping shoppers surfing, though. The promise of better pricing and special deals have many hitting the cyber shelves in search of good finds.

A new app from ShopAtHome will give shoppers more savings. Called Coupon Codes Plus, the app is the first free app offering online coupon codes and cash-back offers from online retailers. Data from Internet Retailer predicts more than 88 million US shoppers will use online coupon codes this year.

"ShopAtHome.com's new app, Coupon Codes Plus, changes how consumers can shop on the iPad - it combines shopping and saving into a single experience," said Marc Braunstein, CEO and founder of ShopAtHome.com. "Before, consumers had to do all the work to find the most savings. Our new app has more than 100,000 online coupons along with thousands of cash back rewards to help shoppers feel confident they are saving the most when they shop."

American's aren't the only shoppers hitting online locations to find deals. New data from Alibaba finds all things British and vintage are getting global play from a shopping perspective - they're crediting the explosion of interest to the Downton Abbey and Queen's Jubilee effects. The data shows:

• UK searches for 'vintage dresses' have increased 869% Year over Year
• US searches for the same have increased 85%
• Global searches for 'vintage dresses' have increased 273%
• Search requests for other vintage apparel have increased between 97% and 538% YoY

Tags: Alibaba, ecommerce trends, M:Commerce, mobile commerce, online shopping, ShopAtHome










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