BizReport : June 11, 2012 Archive

June 11, 2012 Archive

Ecommerce | June 11, 2012

Tool to track competitor assortments

A new offering from Upstream Commerce may change not only how online retailers track pricing, but how retailers check competitor's supplies of items. Called Assortment Intelligence, the tool tracks, in real time, changes in competitors' assortments. This can help a retailers with their own merchandising for existing products as well as adding new products to the mix. >>

Mobile Marketing | June 11, 2012

SlideShark makes Team Edition Enhancements

Beginning today SlideShark's Team Edition gets a bit simpler to navigate - not that it was overly hard to begin with. The upgraded Team Edition makes it simpler for team members to access content and then manage those files. >>

Internet | June 11, 2012

Pew: Over half of U.S. pensioners online

Many people that turn 65 and end their working lives can feel isolated. However, today's retirees are more connected than ever before, according to new data from Pew Internet and American Life Project. >>

Research | June 11, 2012

Retailers pinning on Pinterest

Since the 2011 holidays ecommerce has seen steady action; many of those retailers are using email to stay connected with shoppers, finds new data from Responsys. But email isn't the only space having a retail impact - the data from Responsys finds a growing number of retailers are turning to Pinterest to promote their goods. >>

Mobile Marketing | June 11, 2012

IAB initiative encourages business to 'Tap into Mobile'

Unless you've been living under a rock, you'll know that mobile is emerging as a powerful business tool. The Interactive Advertising Bureau (IAB) certainly recognizes the need for mobile and has launched a program to help businesses create a more mobile-friendly presence. >>

Email Marketing | June 11, 2012

In-store signage fails to encourage email, SMS engagement

Few of America's fastest growing retailers use in-store signage to promote email or text message engagement, found a new study by interactive marketing provider ExactTarget. >>