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BizReport : May 25, 2012 Archive

May 25, 2012 Archive

Social Marketing | May 25, 2012

Noise, spam and self-promotion are Twitter turn-offs

Have you ever wondered why you've been "Unfollowed" on Twitter? An Econsultancy poll reveals the most common reasons why you might see your Follower count dwindle. >>

Ecommerce | May 25, 2012

Consumers willing to wait longer for purchases delivered free

Research by business consulting company AlixPartners found that consumers don't mind longer delivery times when the shipping is free. >>

Ecommerce | May 25, 2012

UK: Total retail sales fall, online sales rise

The most recent retail sales figures from the Office of National Statistics show that, while total retail sales fell steeply, there was hope and growth in online sales. >>

Research | May 25, 2012

Millennial Media: Non-phone connections up 33%

New data is out from Millennial Media indicating a continued shift to mobile for many consumers; among the most interesting findings - online connections from non-phone devices like tablets and e-readers increased 33% between Q4 2011 and Q1 2012. >>

Social Marketing | May 25, 2012

How to make social sharing pay off

If you're thinking your social media campaigns aren't paying off as they should, you may not be wrong. And it may have less to do with the message you're sending than the social networks you're depending on to reach the consumer. New data from The Search Agents may clue marketers in to increase social sharing. >>

Mobile Marketing | May 25, 2012

Two reports show mobile's impact on conversions

From mobile display to SMS and MMS messaging, mobile devices are helping consumers find more brands, engage with content and make purchases. Two new reports show how mobile MMS and SMS are impacting some retailers' bottom lines. >>