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BizReport : May 24, 2012 Archive

May 24, 2012 Archive

Social Marketing | May 24, 2012

How to take advantage of local social trends

The local social ad space is set to surge according to a new report from eMarketer, but simply being in the space isn't enough. Brands need to know how to spot trends and what to do in that space. >>

Mobile Marketing | May 24, 2012

China boasts over 1 billion mobile users, drop in land-lines

More than three-quarters of people in China have a mobile phone, according to the latest stats released by China's Ministry of Industry and Information Technology, pushing the number over the one billion mark for the first time. >>

Mobile Marketing | May 24, 2012

StrongMail: Only 45% of businesses have mobile marketing program

New research reveals that, while businesses recognize the benefits and the need for a mobile marketing program, a lack of resources and strategy is holding many back. >>

Mobile Marketing | May 24, 2012

Mojiva: Mobile ads play key role in car purchase process

More than a third of consumers plan to purchase a car in the next 12 months. Many of them are keen to use their mobile device to discover information to help in their purchase decision, according to Mojiva's latest Mobile Audience Guide Auto study. >>

Search Marketing | May 24, 2012

How search increased revenue for one SMB

Small businesses are always looking for the best way to increase revenue without increasing already tight ad budgets. For one small business the key was a combination of search and social advertising. >>

Ecommerce | May 24, 2012

Trio of releases uses cloud, location, mobile for businesses

Three new solutions for the mobile and cloud spaces could simplify advertising and some business solutions for users. From Sense Networks, mixin and Xero, the tools are new to the web this week. >>