BizReport : April 17, 2012 Archive

April 17, 2012 Archive

Mobile Marketing | April 17, 2012

Impressive stats revealed on Foursquare Day

It's Foursquare Day and the location-based tool is celebrating with the announcement of its latest user and check-in statistics. >>

Social Marketing | April 17, 2012

Social media logos, messaging on television drive interaction

Television viewers are seeing more and more social media logos and messaging on their screens and, according to a new survey by Accenture, they are effective drivers of social interaction. >>

Internet | April 17, 2012

Pew: One in five Americans aren't online

Everyone in the U.S. is online, aren't they? Not according to a new study from the Pew Internet & American Life Project that shows one in five Americans do not use the Internet. >>

Social Marketing | April 17, 2012

Report: SMBs aren't linking to social enough

Just a few days ago, data was released showing the connection between social network followers and engagement. Now, comes news from BIA/Kelsey, SMB DigitalScape and vSplash that not enough small businesses are connecting their websites and social media sites. >>

Research | April 17, 2012

Europeans a sporty bunch, finds comScore

When it comes to entertaining ourselves online, a growing number of people are looking to sports. In the US, the big draw is usually football or basketball, but our neighbors across the pond are also racking up the minutes on sports sites. According to new data from comScore 46% of online Europeans visited sports sites in February 2012. >>