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BizReport : January 19, 2012 Archive

January 19, 2012 Archive

Ecommerce | January 19, 2012

Research: Tablet users spend more, convert more than smartphone users

Tablet users are spending more via e-commerce websites than their smartphone and PC using counterparts, according to a new report from Adobe Systems, and retailers should take steps to identify these segments and target them directly. >>

Advertising | January 19, 2012

Online ad spend to exceed newspaper, magazine spend combined

A milestone in digital ad spend will be passed this year, according to a new forecast from eMarketer, when online ad spend in the U.S. exceeds that of print ads in newspapers and magazines combined. >>

Blogs & Content | January 19, 2012

How Yahoo and Sundance are engaging film fans

The Sundance Film Festival is just around the corner and, as they have with several events in the past year, Yahoo is going to be all over the festival offering viewers insider information - and the opportunity to become a big deal to some special films. Yahoo will be the official hub for the 2012 festival: they'll premiere select short films and viewers will be able to vote for the winner of the first even Yahoo! Audience Award. >>

Research | January 19, 2012

Cloud-based tool takes hassle from signature process

One of the most time consuming areas for small businesses is getting signatures. Signatures from vendors, contracts and transactions can be time consuming, especially if the other party is in another town or even another country. A new solution, e-SignLive, may help small businesses by putting those signatures and that paperwork in the cloud. >>

Ecommerce | January 19, 2012

Site visitors using social logins stay longer, view more pages

When Internet users log in to websites using a social login they spend more time on those sites and view more pages, according to new research from social technology firm Gigya. >>