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BizReport : January 9, 2012 Archive

January 9, 2012 Archive

Blogs & Content | January 09, 2012

Travelers looking for more detail, deals when planning trips

The holiday season and summer months have been traditional vacation/trip months, but according to data from Hitwise, travel is relying less on seasons. Yes months like July and January are still heavy trip-planning favorites but the spike isn't as dramatic as it once was. What does this mean for hotels, rental car companies and hoteliers? >>

Mobile Marketing | January 09, 2012

Report: Gamers playing more on mobiles

When it comes to playing games, more people are pulling out mobile devices than ever before. And we aren't just talking about traditional favorites like Bejewelled or Tetris - although those are still getting heavy play. Games like 'Street Wars' and 'Stage Hero' are getting more and more mobile play, even from people sitting at home on the couch. >>

Ecommerce | January 09, 2012

Purchases via tablets hot on heels of smartphones, PCs

Tablets have come out of nowhere to take the ecommerce scene by storm and, according to a new shopping survey from online performance optimization and analytics consultancy Logan Tod & Co., marketers need to ensure their online and mobile campaigns are tablet-ready for next Christmas. >>

Law & Regulation | January 09, 2012

USPS allows large direct mail customers to pay postage after despatch

The Postal Regulatory Commission is encouraging the U.S Postal Service to adopt a more modern approach to business by granting them permission to allow direct mailers to pay online after mailing. >>



Blogs & Content | January 09, 2012

Drugs.com taps Healthline Networks for exclusive DTC ads

Pharma marketing continues to grow in the online space. A new deal, between Drugs.com and Healthline Networks, may expand pharma marketers' reach, engaging more consumers on the look out for health information. >>

Social Marketing | January 09, 2012

Research: SMB social media use set to explode

The amount small and medium-sized businesses spend on social media is set to almost double this year, according to a new study released by market research firm Borrell Associates, catching up with paid search. >>