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BizReport : November 15, 2011 Archive

November 15, 2011 Archive

Social Marketing | November 15, 2011

Report: SMBs getting comfortable in social setting

It hasn't taken long for small businesses to see the benefit - or at least the ease of marketing - of the social space. Earlier this year, a survey found that at least a quarter of SMBs hadn't used social media for marketing and many didn't plan to; but new data from Constant Contact shows a significant shift into the social space. >>

Blogs & Content | November 15, 2011

New traveler-focused media platform released

One of the hottest areas on the Internet? The travel sector. Whether planning for actual vacations, scheduling business trips or just dreaming of warmer climates, consumers are hitting travel sites hard these days. The new Sojern Media platform may change how we view online travel, though. >>

Advertising | November 15, 2011

Brands: How to get your social profile holiday-ready

Small or large, brands looking for better connections with holiday shoppers may want to tweak those social profiles prior to Black Friday and the official start of the holiday shopping season. By first identifying overall goals and the creating categories to drive interaction, brands will have a much more successful 2011 holiday season. Here are a few tips: >>